onlinesurvey.ai/s/concept-test
QUESTION 2 OF 7
How appealing is this concept overall?
Very appealing
Somewhat
Not at all
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How unique does it feel next to what exists today?
MARKET RESEARCH
Concept Test
Put a product concept in front of buyers and read appeal, uniqueness and purchase intent.
7 QUESTIONS · ~3 MIN · 5 QUESTION TYPES
LIKERT
WHAT'S INSIDE
01Concept exposure — image & descriptionRICH CONTENT
02How appealing is this concept overall?LIKERT
03How unique does it feel next to what exists today?LIKERT
04How relevant is it to a problem you actually have?LIKERT
05How likely would you be to buy it in the next 6 months?SINGLE CHOICE
06What’s the one thing you’d change?OPEN TEXT
07A few details about youDEMOGRAPHICS
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MATRIX
Which of these brands have you heard of?
Meridian
Northwind
Juniper
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Brand Awareness Tracker
Track aided and unaided awareness, consideration and brand associations over time.
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VAN WESTENDORP
At what price does it start to feel expensive?
$49
MARKET RESEARCH
Pricing Sensitivity (Van Westendorp)
The classic four price questions in — an acceptable price range and optimal point out.
6 QUESTIONS · ~3 MINUse template →
MATRIX
How often do you run research today?
Weekly
Monthly
Quarterly
MARKET RESEARCH
Market Segmentation Survey
Cluster your market by needs, behaviors, budget and willingness to switch.
8 QUESTIONS · ~5 MINUse template →
START FASTER
Start from this template — free.
Unlimited responses, full logic, all 38 question types. No card.